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A Marketing Tip....
People are creatures of habit...... For example where do YOU shop.
Fair bet it's the same place every week. We all go where we can get
...what we want...where we feel comfortable...and where the price is
right (or our perception of a fair price) For you to draw a
competitors business you need to offer something special to bring the
people in ...not only that but you MUST HAVE what the customer is after.
Marketing will bring the customers into store but the store HAS TO
keep them there.
No amount of marketing will help a bad store become good but it
can make a good store's turnover SKYROCKET.
In our experience in video we have found (contrary to normal
marketing advice) that the Video Viewing Public are EXTREMELY price
concious they will "try out" another store based on price
alone. They will however only "stay" with that store if it
has the three ingredients mentioned in the first paragraph.
We would STRONGLY suggest that before you embark on ANY marketing
campaign with us, or by yourself, that you honestly assess your store
and it's service to the public to see if any improvements can be made
before committing funds to marketing. Success "begins at
home" to mis-use an old saying.
And when you've done that..
Give us a call
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