Back To Pied Pipers Open letter
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From: Nick Walsh [mailto:nick@]
Sent: Wednesday, 9 April 2008 3:27 PM
To: Nick Walsh
Subject: FW: May Newsletter

Hi All 

I would once again quickly like to take this opportunity to introduce myself again. I manage the Video Ezy account and over the past month have dedicated my time to implementing new systems that will see vast improvements to the time in which the slicks will/are in your store commencing this May release.

As you are aware PICTON PRESS have been appointed you preferred supplier and as such have made huge investments In the latest equipment that delivers you the highest quality product and a better price than you have ever received in the past.

It was a fact that your old supplier wanted to simply charge you double the price to go to a double sided slick resulting in the PICTON PRESS price being a massive 60% cheaper.

Interesting what happens when competition comes along, ask yourself over the past 5 years have you been offered a higher quality product?, have they reinvested in your business?, are they a environmentally certified printing company?, have they ever come to you with a price reduction?

We are committed to your system and you will enjoy even further benefits as our working relationship grows which could not be achieved by staying in the past. However for the system to enjoy the benefits we need you to support and strengthen your franchised group by supporting your appointed preferred supplier, PICTON PRESS.

We are committed to continually improving the service, the product, the quality and long term pricing structures, I would also like to remind you our prices for ALL stores, no different rates for those that call us or print more slicks then others, we are happy to openly state that our double sided top of the range slicks are only 31 cents plus GST and everyone can benefit from this being part of the Video Ezy group with PICTON PRESS.

Your Franchised group has offered you a better product at a better price with longer term benefits moving forward, we now ask you to support that decision.

The alternative is going back to the old days with no reinvestment into your brand and higher prices, I am sure with today’s competitive environment you would rather enjoy the extra profit and savings in your account and not someone else’s

To get onboard simply contact me on 1800 Picton or send me an email to videoezy@pictonpress.com.au

If we don’t deliver your stores requirements then you get it free or replaced.

This is our commitment to you.

What do you have to lose.?

Nick Walsh

Video Industry Products Coordinator

Picton Press

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