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THE DIRECT MAIL SOLUTION
Direct mail is the most cost-effective way to reach
your customers.
When your customer receives a personally addressed
mail item he/she is sure to take it into the house and read it rather
than simply tossing it in the bin. This ensures that your promotion
gets a fair hearing and a good chance of being used. Pied Piper
specialises in this type of promotion and we have many happy
satisfied clients using it on a monthly basis.
Usually all we need is a backup from your computer to
obtain the data to send. We handle the whole thing with minimum
inconvenience to yourself. Australia Post is used to deliver the
promotion to your customer .
PLEASE NOTE: We have yet to come accross a backup
set that we cant access but please be aware that it is always a
possibility so all statements are conditional on us being able to
access your data |
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What do you get?
Any letters and cards used in these promotions are designed in house
and are full colour with your logo and store details . You are
supplied with a full report of the work done and a list of addresess
with the opportunity to delete or add any you may feel at the time
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Look at some
current promotions |
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LAPSED MEMBER
An effective promotion to run once per year.
USUALLY (but not always) sent to customers that have
not used the store in the last 3 months but HAVE in the previous 12.
We normally include a letter with two or three offers on the bottom
with a coupon to clear all overdue fees. We have heard of response
rates approaching 30% from using this promotion
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